As a self-reflexive agency, PED acknowledges its complicity in the market of cultural exchange but accepts opportunities to engage diverse audiences in framing and exploring pressing global issues. At FILE RIO 2007 (Brazil’s Electronic Language International Festival), PED’s 7th service bureau participated in FILE NOMAD which presents creative urban interventions. Though bicycles and walkie-talkies are now considered low-tech technology, they continue to serve as common devices for mobility and urgent communication, even in urban environments. Sugar, poetry, popular music, and a dubious love duet were among the tools and materials that merged with cycling and transmitting to guide the rider/transporter along PED.RIO’s metaphorical trade route. Addressing trade between northern and southern hemispheres with specific reference to recent and ongoing negotiations regarding ethanol (processed from sugar cane in Brazil), PED.Rio bikes left trails of sugar in their wake. For the first time, PED utilized live voice transmission, layered on top of pre-recorded soundtracks, to communicate with riders.